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Marketing Audit

(Note: all boxes are clickable - to continue)

The benefits to you What is positioning Timing and frequency Define the objectives of your audit Define the required outcome of your audit External environment Environmental audit External and Internal review/data collection Function audit Productivity audit Systems audit Organisation audit Strategy audit Internal environment Brand audit SWOT by segment Market trends Segmentation Review/analyse data Faive forces analysis Known budget Create an actionable checklist Known resources Prioritise an actionable checklist Marketing mix